Laura BenDavid is a writer, photographer and pro Israel social media activist. Formerly the head of social media at Nefesh B’Nefesh, she is now a sought after marketing consultant and director of marketing & new media at Shavei Israel. She speaks to communities around the world concerning the three communities that Shavei Israel helps: the Bnei Menashe in India, the “Hidden” Jews of Poland, and Bnei Anousim in Spain, Portugal and South America. Originally from Monsey, New York, she made Aliyah from Boca Raton, Florida in 2002. Laura is the author of the book, MOVING UP: An Aliyah Journal.